Carus Animal Health Celebrates Success at Veterinary Marketing Association Awards
Published Thursday, 2nd April 2026Carus Animal Health proudly attended the Veterinary Marketing Association (VMA) Awards on Friday 27th March, marking a significant day of recognition for innovation and collaboration within marketing in the animal health industry.
The highlight of the night was the outstanding achievement of GIQuest, which was shortlisted as a finalist in all three categories it was entered into: Veterinary Media Advertising, Branding, and Exhibition. This accomplishment reflects the strength of the campaign’s strategic vision, creative execution, and impact across multiple platforms.
The GIQuest brand has been widely recognised for its engaging approach to veterinary communication, combining compelling storytelling with clear educational value. Being acknowledged across three distinct categories underscores its versatility and effectiveness in reaching both veterinary professionals and wider audiences.
Carus Animal Health credits this success to the collaborative efforts of its creative partners. Special thanks were extended to TW Creative, Westside London, and Companion Consultancy, whose expertise and dedication played a pivotal role in bringing the GIQuest campaign to life.
Speaking after the event, Lucy Williams BVSc MRCVS, Marketing and Veterinary Technical Services Manager at Carus Animal Health commented that being recognised across multiple categories is a testament to the power of strong partnerships and a shared commitment to innovation in animal health marketing.
The VMA Awards continue to celebrate excellence across the veterinary sector, and this year’s recognition reinforces Carus Animal Health’s position as a forward-thinking organisation committed to advancing communication and education within the industry.
As the company looks ahead, it remains focused on building on this momentum and continuing to deliver impactful campaigns that support veterinary professionals and improve animal health outcomes.